The Journey To Your Own Investor Seat: EP 047
You can stop being a ChEVO in your business and move into an investor seat - where you have achievable goals, and more importantly get paid first when the business makes a profit.
• An investor doesn't need to be present in the day-to-day minutia of the business, but rather focuses on high-level strategies to help it grow.
• When investors take time away from their businesses, they are really taking their own time away from building other businesses, and living life on their terms which includes their family, loved ones and personal interests.
In this episode, Jeff provides a tactical roadmap that moves you out of the ChEVO behaviors and brings you closer to the investor seat in your business so that you can truly live your Big Ticket Life.
- Unhappy With Freedom & Income
- If you’re happy doing in the work business and happy with income and freedom levels this isn’t for you
- If you want more freedom, time and income to live on your terms then you must shift from owner and CEO (CHEVO) seat to the investor seat
- The Investor Seat Is Empty In Your Business
- If you’re always putting out fires
- Always have to be the one doing the selling closing premium customers
- You feel obligated to be in the business, working
- You’re told that if you are “absent” the business will fail
- What Sitting In Your Own Investor Seat Looks Like
- your business runs
- pays you well
- Generates profit without you in it
- you have a team
- you delegate
- you don’t sell or fulfill on the front lines
- Your Day As Your Own Investor
- Two things you never delegate marketing and the checkbook
- The true investor focuses on revenue growth
- Not so much margin and expenses
- Most importantly price elasticity
- Creating repeatable promotions and events
- Extending the customer retention and repeat sale rate
- Increasing the customer ticket and sale
- marketing assets
- Books
- Ads - print, digital, tv, radio
- Selling process
- Fulfillment process
- All of this when done right creates your brand
- Two Other Investor Seats To Discuss
- Alternatively the investor seat can also mean you get a cash payday via equity infusion, partnership or sale (partial) or whole and then onto the next thing
- But for any of these three investor seats to open up - your own seat, equity infusion, buyout here’s what must happen first
- Stop being the bullet catcher
- Must have a team
- Must have systems
- Must have marketing assets
- Must have a system for generating new offers
- Purpose, Mission, Values
- System to handle issues
- Generate reviews
Welcome to The Big Ticket Life where you'll be inspired by driven leaders doing life and business on their terms. They break the rules, they see the opportunities. They've had struggles, they've had highs and lows, yet they've always remained focused on the goal: a life and business led by themselves on their terms. They're unapologetically focused on their success and the success of those around them. We celebrate success around here because we live The Big Ticket Life.
🦅The Big Ticket Life:
The Big Ticket Method is a way of life and business built around the most fulfilling, exciting, and delivered results you give to your customers when they pay you. It’s about finally running your business 100% on your terms, your way with no apologies to anyone - ever.
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